This episode we’re discussing the year 2008. What happened, our movie recommendation, Video games (Zelda), and why it was the year of the nerd. Some say 1999 is when it started, but I disagree, I think it happened the moment most of us were unemployed, nerd, geek, and jock alike. Nerds Rule In 2008 the
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We’re doing a sequel! This episode of the NerdBrand podcast is us revisiting the Cloverfield Conspiracy and Viral Marketing! What’s that now all look like in 2020? Will there be more films? What is Viral Marketing? According to film theorist Dan North, “Traditional publicity campaigns rely on the carefully timed release of authoritative information from
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On this 11th episode of the NerdBrand Podcast we’re talking about Retargeting your ads, and Director Cut’s marketing strategy and Google site rank signals! We’re not trying to over simplify, but most business owners are over whelmed by marketing and SEO. We hope to cut through that on this episode about what SEO is (as
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There’s a line of thought in business that great advertising goes something like this: some work wins awards, and some work sells product. The wisdom in that sentiment is pretty clear. Advertising creatives sometimes get lost in the quest for “art” in their work. By that I mean the focus often blurs between what is
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Brand integrity is how consumers perceive your company, and it’s more important today than ever before. Do you happen to recall the infamous Soup Nazi from Seinfeld? He’s an immensely talented but surly chef, known throughout the city for his delicious soups, steely glare, and rigid rules of engagement. Should a patron fail to follow
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On this episode of the NerdBrand Podcast we’re talking about Branding Blunders, My new sound effects, and the state of Podcasting. The Blunders List Pepsi Branding Blunders – social awareness Do you remember Kendall Jenner making everything all right by handing a can of Pepsi to a riot cop? Pepsi does not want you to
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Marketing retainers are commonplace and stand as an alternative to project-based work. A retainer arrangement has many benefits for both the agency and client. In this post, we’ll cover: What is a marketing retainer? How do marketing retainers work? What services commonly fall within a retainer agreement? What are the benefits of a retainer? How
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Despite what you may have heard, print advertising is alive and kicking. Whether it’s a magazine ad, direct mail, or even business cards. Print still plays a powerful role in placing your brand in front of your customers. Here are a few of the valuable ways print can be a powerful tool. Either in your
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On this episode of the NerdBrand Podcast we’re talking about Brand Expansion, Social Signals, and the Zach Snyder Justice League cut! NerdTalk What is Brand Expansion? hint: I kinda made it up. But, essentially, pushing your brand into new realms. Tips to do that: Take a look at where you are. Do you really know
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This episode of the NerdBrand Podcast is about WordPress statistics. Why we use it, how many use it, and who uses it. Plus Indiana Jones theories. We begin with welcoming a special guest Lora Byrnside joining us. Lora has been working with NerdBrand and helping support Web and Marketing in the last few months. She’s
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