Let’s start with Google sitelinks. What are they? Have you ever Googled yourself to see what you appear like? Not how rank, but how your site looks visually in the search results page. You should.
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You’re hearing about Core Web Vitals’ introduction to the search landscape. Then there’s some other Google Page Experience Update coming sometime in 2021.
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There’s a line of thought in advertising something like this: some work wins awards, and others sell products. The wisdom in that sentiment is pretty clear. Advertising creatives sometimes get lost in the quest for “art” in their work. By that, I mean the focus often blurs between what is appealing to the artistic sensibilities
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Page speed is a critical SEO factor affecting your search rankings. Understand the hosting and web technology that powers your business.
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Marketing retainers are commonplace and stand as an alternative to project-based work. A retainer arrangement has many benefits for both the agency and client
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When you think of ads and advertising, what comes to mind? For most people, it’s usually television or print advertising. For some, it may be web banner ads and pre-roll ads seen on YouTube. Others may think of Google and Adwords. But philosophically, it goes much deeper than that. “Advertising” means so much more than
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Brand guides define the acceptable uses of your logo, color palette, font choices, photography style, and tone of message across all online and offline mediums. At its simplest, a brand is the consistency of experiences a customer has with your business. That isn’t limited to experiences with your product. It’s more expansive than that and
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Employer Branding is something that we believe will become highlighted among brands in 2020. Without putting investment into your company’s perception to potential employees, it’ll make the hiring process tougher, and expensive. Employer brand describes an employer’s reputation as a place to work. This is not a new concept, but awareness of employer branding among
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Web Design is important because when someone lands on your webpage, they either will stay, and possibly convert. Or perhaps they will leave and turn to your competitor. Web Design is something that is often taken for granted when things are going well online for a business. The need for a good website is shoved
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