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Networking is the lifeblood of your brands reach. Without it you’ll experience stagnation, and find yourself struggling to meet people. Businesses need connections for more than making money. Video Chapters: ——- 00:00​ – Intro 01:00​ – Jason Metz Introduction 03:50​ – Show Topic Intro 04:44​ – Mitch’s Tidbit: Coca Cola can customization promo 19:20​ –

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We are diving into brand messages more. What is the passion, action, and finally it’s momentum and how to create it, and keep it. What is Brand Momentum? Well simply put actions you take after you launch your brand will keep it top of mind. Is this marketing? Yes and no. Ideas to get momentum

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Once you establish your brand identity and message, there’s always the “now what?” On this episode, we talk about how to take action, implement a marketing strategy, and execute across the many digital and traditional marketing channels available today. Video Chapters 00:00 – Intro02:16 – Mitch’s TidBit – Warner Bros New Logo14:14 – Jon’s Eh

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We are diving into brand message more. What is it? What is the passion behind your brand and why these are important in your business strategy. Skip ahead on Youtube by chapter below: 00:00​ – Intro 02:13​ – Mitch’s Tidbit 07:30​ – Why does your brand exist? 09:30​ – What is a brand message? 13:00​

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Storytelling is instrumental to building a brand, but you must catch the attention of your customers first. In this final episode of our three-part series about storytelling, we talk about the idea of creating Spectacle. >> Listen to the full Elements of Storytelling series: Part 1 | Part 2 Chapter 1-2: Mitch’s News First up,

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In this second part of a three part series, we’re discussing the elements of storytelling. This episode is Theme and Dialogue.  NerdBrand Podcast – Episode 38 Here on the podcast we continue discussing our love movies, and all things in the “nerd” culture as we believe that is THE culture of the day.  Often the

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Here on the podcast we love movies, and all things in the “nerd” culture as we believe that is THE culture of the day. Therefore, nothing is coincidence with advertising in movies, email, social media, and more. NerdBrand Podcast – Episode 37 In this episode we’re discussing the elements of storytelling. Starting with the “why”

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Brand evolution is the practice of making gradual changes in response to customer feedback. This often affects the brand’s creative aesthetic, strategic messaging, position in the marketplace, staffing, and more. While a brand evolution shares similarities to a rebranding, the two concepts aren’t interchangeable. A rebrand is a significant shift in how your brand looks

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We’re back for part two of our series on brand diversification. In part one, we talked about the value of brand extensions and discussed a few off-the-wall extensions from brands like Tesla and KFC. This episode, we’re deep diving into the concept of brand dilution. Brand dilution occurs when brands push a bit too far

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