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Would you like to play a game? Would you like to listen to a podcast? This Episode is on marketing lessons we can learn from horror movies! For this episode, we’re talking scary and spooky marketing strategy. How can you join the fun this season as a brand? The world can be a scary place,

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Movie theaters have been around for over 100 years. But like all things, times change and the pandemic has certainly been no friend to cinemas. First, AMC reported they may run out of cash by year-end. Then Cineworld and Regal made similar statements. Attendance at AMC theaters is down about 85% on a same-theater basis

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From Elon Musk to Kylie Jenner, personal branding is a hot topic these days. On this episode of the NerdBrand podcast, we’re talking about the value of personal branding, with a particular focus on the impressive presence Dwayne “The Rock” Johnson has built for himself! But first, Marvel movies are getting pushed to 2021, streaming

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Turnkey websites sound like a great idea when you’re venturing out on your own. Of all the steps involved in starting a business and the start-up cash required, turnkey websites seem like a no-brainer. The term turnkey in this context refers to a business you can start immediately, by just “turning the key” and beginning.

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Is it appropriate to jettison any element of your brand that makes you recognizable, charming, or singular for the sake of a popular social cause, fashion, or trendiness? You probably remember the hot water Chick-fil-A landed in a few years ago when their COO, Dan Cathy, made headlines for his comments on same-sex marriage. Along

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On this episode, we’re joined by guest Bruce Corwin from the Bourbon Brotherhood. Talks revolved around artificial intelligence, Bruce’s teenage years as a hacker, and bourbon. Oh, and thanks to Dave, some clowns made an appearance — but none were hurt in the recording this episode. Three Types of Artificial Intelligence We humans have behaviors

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In today’s hyperactive social environment, LinkedIn is a social media platform that often gets ignored or forgotten. So much has happened in 2020 and business competition has skyrocketed to the point we are simply flooded with information. We’re basically unable to process it all, much less make sense of what’s true or untrue. Making smart

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Few noticed that Hasbro Studios rebranded their in-house television content production and distribution division to Allspark. “We are excited to refine our brand in the industry under the moniker ‘Allspark’, which is a fun homage to the life force in Transformers,” Stephen Davis, Hasbro’s executive VP and chief content officer. Hasbro History Hasbro was started

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We’re wrapping up our three-episode series on marketing. Using Deadpool, we talked about how guerrilla marketing can be used, and then for the sequel, how social media marketing was used to advertise film’s release. Deadpool 3 – Marketing Terminology For our third and final installment of the series, we discussed Deadpool 3, marketing terminology, and

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