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The Words We Live By

Jul 30
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What are Google Sitelinks?

By Jason Davis SEO
Let’s start with Google sitelinks. What are they? Have you ever Googled yourself to see what you appear like? Not how rank, but how your site looks visually in the…
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Jun 09
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Great Advertising – “Pretty is easy. Smart is hard.” – Mitch’s Axiom #343

By Jason Davis Branding
There’s a line of thought in advertising something like this: some work wins awards, and others sell products. The wisdom in that sentiment is pretty clear. Advertising creatives sometimes get…
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May 30
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Why Page Speed is Important for SEO

By Jason Davis SEO
Page speed in search engine optimization (SEO) refers to how fast a page loads for your users. It’s a critical factor determining how well your website ranks in search results.…
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May 26
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What Is A Marketing Retainer and How Do They Work?

By Jason Davis Marketing
Marketing retainers are commonplace and stand as an alternative to project-based work. A retainer arrangement has many benefits for both the agency and client
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May 26
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Why Print Advertising Remains Important for Your Marketing

By Jason Davis Branding
Despite what you may have heard, print advertising is alive and kicking. Whether it’s a sales materials, a magazine ad, direct mail, or just plain ol' business cards, print still…
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Apr 16
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Build your Brand with original content

By Jason Davis Marketing
f you’re not making creative content for your brand, then you’re already behind. Content publication rates on channels like brand websites, YouTube, Facebook and others are huge.
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Apr 07
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“Everything Is An Ad” – A Key to Solid Brand Building

By Jason Davis Branding
When you think of ads and advertising, what comes to mind? For most people, it's usually television or print advertising. For some, it may be web banner ads and pre-roll…
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Mar 25
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Why Your Business Must Have A Brand Guide

By Jason Davis Branding
Brand guides define the acceptable uses of your logo, color palette, font choices, photography style, and tone of message across all online and offline mediums.
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Jan 15
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What is Employer Branding?

By Jason Davis Branding
Employer Branding is something that we believe will become highlighted among brands in 2020. Without putting investment into your company’s perception to potential employees, it’ll make the hiring process tougher,…
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Jan 03
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Why Is Web Design Important?

By Jason Davis Design
Web Design is important because when someone lands on your webpage, they either will stay, and possibly convert. Or perhaps they will leave and turn to your competitor.
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