In the latest episode of the NerdBrand podcast, we dive into scent branding and how it plays an essential role in creating a lasting impression on consumers.
Read More
Welcome to the first episode of our series, exploring the five senses of the brand. Today, we're focusing on taste and how successful food brands leverage their signature flavors.
Read More
Valentine’s Day may be over, but love is still in the air as we continue to celebrate the brands that have captured our hearts. In a recent episode of the…
Read More
Dr. Probst is an author, marketer, and brand strategist with over 17 years of experience. He also teaches Consumer Market Research at UCLA.
Read More
Welcome to the latest episode of the NerdBrand podcast, where we’ll be discussing the high cost of advertising during the Super Bowl.
Read More
Sure, using a fancy AI tool like ChatGPT to write your LinkedIn bio might sound like a fun idea, but it may not be best to rely on it entirely.
Read More
