Let’s explore the importance of sound in branding. Sounds are used to create a unique and memorable brand experience.
continue readingWe’re talking about the five senses of a brand and, in this part of the series in particular, why it’s essential to consider how your brand is perceived through sensory experiences.
continue readingWe’ll look at some brands that have done an excellent job incorporating their visual identity into their branding and explore the role of packaging and store layout in conveying a brand’s image.
continue readingIn the latest episode of the NerdBrand podcast, we dive into scent branding and how it plays an essential role in creating a lasting impression on consumers.
continue readingWelcome to the first episode of our series, exploring the five senses of the brand. Today, we’re focusing on taste and how successful food brands leverage their signature flavors.
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