Nerds love ice cream.

And if you don’t, well, the photography you’re about to see will change your mind. The Comfy Cow is an ice cream shop in Louisville, Kentucky that was founded in 2009.

They’re known for rotating creative flavors that often use local ingredients. Some say it’s the best ice cream in Louisville, KY.

The photos we captured certainly support that!

Scope

  • Social Media Promotion
  • Photography
  • Strategy

A Refreshed Brand Guide

Comfy Cow’s color standards were not current and overall the brand was beginning to lack consistency – a common problem when businesses expand quickly!

Colors
Primary Color

#E17C90

Primary Color 2

#86685F

Primary Color 3

#292F2D

Secondary Color

#A9C9E2

Fonts

Muli Regular

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Logo (color update)