Brand Managers! ASSEMBLE!
I could not resist. On this episode of the NerdBrand Podcast, we welcome back Dr. Emmanuel Probst! And he has a new book to discuss called Assemblage: The Art and Science of Brand Transformation.
Dr. Probst is an author, marketer, and brand strategist with over 17 years of experience. He also teaches Consumer Market Research at UCLA.
You can find him and his many books at: https://www.emmanuelprobst.com/
Thank you, Dr. Probst, for coming back!