The Top 5 Most Valuable Brands for 2020 – Google

The Top 5 Most Valuable Brands for 2020 – Google

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Are you familiar with Google’s brand philosophy? It was written when the company was less than 10 years old and is broken down into a list of ten principles.

Listen as the NerdBrand team discusses, and enjoy some elevator music we included at the end, while real-life interrupts our fun.

First NerdNEWS

With cinema’s closed and the pandemic still in force, the movie culture has to start to reconsider outdoor entertainment. Drive-ins that have mostly met their demise over the years could now make a strong return.

Blue Bunny is an ice cream truck that has transformed its truck into a mobile movie theater outdoors.

It’s only a temporary promotion, but an idea we nerds love!

from Nerdist News.

Google’s Brand Philosophy

On this episode of the NerdBrand podcast, we take a deep dive into Google’s brand philosophy below:

  1. Focus on the user and all else will follow.
  2. It’s best to do one thing really, really well.
  3. Fast is better than slow.
  4. Democracy on the web works.
  5. You don’t need to be at your desk to need an answer.
  6. You can make money without doing evil.
  7. There’s always more information out there.
  8. The need for information crosses all borders.
  9. You can be serious without a suit.
  10. Great just isn’t good enough.

Which principle is your favorite?

We’re fans of number four, and Google breaks that down on their philosophy page to say:

“We assess the importance of every web page using more than 200 signals and a variety of techniques, including our patented PageRank™ algorithm, which analyzes which sites have been “voted” to be the best sources of information by other pages across the web.”

There you have it! How many ranking signals and how SEO works, summed up in a single sentence.

Which Google Products have you used?

  1. Search
  2. Glasses (remember these?)
  3. Laptop
  4. Phones
  5. Android OS

Others listed here

Google’s Rodeo with Social Networks: Was it Worth the Effort?

Google has spent years trying to make a step into the social networking space, almost always resulting in a negative outcome. Here’s a short list:

  • Google Wave,
  • Google Friend Connect
  • Google Buzz
  • Google+
  • YouTube
  • Orkut
  • Keen

We discuss Google’s long history in the social space and why they seem to struggle in this arena.

Google’s Latest Foray into Social is Keen

Very recently, Google quietly launched yet another social network called Keen, which has a touch of both Instagram and Pinterest. Here’s a promo video for Keen.

Listen to the previous episode on number 3 in the list, Apple. For further reading on Google SEO signals, check out our blog. Our next episode you can click here to start listening.

Remember to tune in to the weekly NerdBrand podcast at, iTunes or Spotify, and keep your NerdBrand strong!


CEO at NerdBrand. I've spent over 12 years in digital advertising providing strategic direction for businesses to build better websites, brands, and messaging, with an eye for improving online presences and laying a foundation for future growth.

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